There is one rule every business needs to remember as they add content to the web – “the attention span of internet viewers is short.” That’s because there’s already so much stuff out there vying for our attention. Think about it! We’re told 400 hours of video...
Blogging for Social Media Platforms Video is increasingly assuming a dominant position in marketing. As you might expect, a lot of that video content is being directed to social media platforms. Take, for instance, Facebook. Nearly two-thirds of consumers say they...
Here’s a startling statistic – It’s estimated that by 2019, more than three quarters of all web traffic will be watching video. The power of video to market to viewers lies in its ability to communicate on multiple sensory levels. Businesses are jumping onboard to use...
As an Indianapolis video production company, we at Eat New Media follow the trends in video to understand where this powerful medium is being used at any time. Last year was a banner year of video advertising, with close to $10 billion dollars invested in video ads....
With more and more consumers watching TV and video on their smartphones, it’s clear that mobile video is a powerful medium today. And businesses are taking note as they look for the best place to reach the eyes and ears of consumers. Mobile video is growing in...
Statistics on YouTube show how popular the massive video search engine has become. The total number of people who use YouTube at last count is 1,300,000,000. If that number does impress you, how about this one; some 300 hours of video are uploaded to YouTube every...
It ever there was a perfect application for video, it is on social media! One only has to look at the proliferation of video-sharing being done on Facebook to understand how it works so well in this platform. Social media has made it easy to share videos with family...
Can we talk about business websites? From the time the website is first created and becomes live online, a small business must pursue ways to nurture and increase traffic to their site. Unless the business focuses on adding interesting content, visitors will be few....
Any business that decides to use video to engage their customers has to first understand what that engagement looks like. And, secondly, they need to understand where that engagement begins and where does it end. Knowing these things will help the business decide just...
Most any company knows that finding top talent is critical to its growth and competitiveness in the marketplace. HR departments desire to find the best methods to attract the right candidates. As the millennial generation takes its role as the largest employee pool,...
